Affilicon - International Affiliate Marketing Conference & Exhibition

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Affilicon Conference & Exhibition: June 1-2, 2009, Avenue Convention Center, Airport City, Israel

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Matan Media




Advisory Board

  Peter Bordes is the Founder CEO and Chairman of the Board of MediaTrust. MediaTrust is an ecosystem of performance driven digital media, marketing, and publishing solutions. MediaTrust combines innovative online media and performance advertising technology with human service and expertise. MediaTrust is comprised of Advaliant an award winning performance-based affiliate marketing platform, data management & email marketing
Prior to MediaTrust, Mr. Bordes spent much of his career in banking and venture capital and was a founder of Mason Cabot investment bank, which specialized in early stage media and technology financing. Mr. Bordes was also a founder and chairman of the board of Empire Media, Inc., a publishing, marketing, and technology enterprise based in New York. Empire Media incubated and founded - the first "True Business Search" engine, and Advaliant, an online performance marketing advertising network. He is also a Founding Charter Member of the PMA Performance Marketing Alliance association and is the head of the PMA membership committee.
Currently Mr. Bordes is an investor and serves on the boards of or is an advisor to a number of traditional, new media, and technology companies, such as Widemile, a multivariant optimization platform technology, Northstar Software , an enterprise asset management software solution; and jiwire , an online hotspot directory & wifi ad network. Mr. Bordes is also an owner and chairman of the board of Roomlinx Inc. (RMLX: OTCBB) A Wi-Fi high-speed wireless, broadband, VOIP and IP based systems provider for the hospitality industry. He is also on the board of Greater Media Inc. a privately owned radio & newspaper company.
Media, advertising, technology and social media addict. Always looking for adventure and innovation.
  Dush Ramachandran joined ClickBank as VP of Sales & Business Development in 2005 and is responsible for ClickBank's sales activities and alliances with affiliate and publisher organizations worldwide. Prior to ClickBank, Ramachandran worked at Requisite Technology where he was VP of International, Global Alliances and Business Development. He joined Requisite in 1998 through its acquisition of Antaeus Systems Inc., where he was the President, CEO and Founder. Prior to Antaeus, Ramachandran was President and CEO of Conceptual Technologies, and prior to that held senior management positions with Computervision Corp., Prime Computer, Inc. and Datapoint Corp. with worldwide responsibilities. Ramachandran holds a BS in Physics from St. Joseph's College, Bangalore University and an MBA from the Indian Institute of Management.
  Udi Netzer is an Hi Tech executive since 1986. Was the former CEO and Chairman of Eyeblaster, the leading independent leader in digital marketing ( Former founder and general partner of Evergreen, one of the largest Venture Capital funds in Israel. Held executive positions with companies like 3Com, Netmanage, Vcon and Network Computing Devices. Currently an angel investors in Internet related ventures and Chairman of Affilicon.
  Ran Regev is a child of the net generation, an entrepreneur... and a self confessed internet junkie. Mr. Regev helps companies to increase their online brand presence & grow sales with unique online marketing approaches. Areas of expertise are: Strategizing & planning, Business development, Setting up online marketing departments, Increasing and directing online traffic & sales. Mr. Regev is has held in the past various positions such as Marketing Manager at Empire Online and Business marketing manager at orange Israel.
  Jessica Lüthi is the CEO of Her career started in Fleet Street at the age of sixteen as archivist and runner for Central Press Photo Library. Jessica entered the world of offline loyalty marketing in 1997 working for Classic FMs The listeners club and the out sourced Mercedes Life & Style loyalty rewards program. It was here that Jessica first realised that new customer acquisitions could be obtained by using a new medium called The internet. It was also at this time that Jessica discovered that loyalty marketing was already happening online and in the US and its name was Affiliate Marketing.

In December 1999, Jessica joined and can claim to be at the birth of Affiliate Marketing in the UK. In Sep 2000, Jessica joined then in March 2002 became affiliate manager. In 2005, Jessica became an independent affiliate marketing consultant and now is head of a growing and thriving business.

Jessica has written and co-produced a number of white papers and was instrumental in bringing, one of the largest US affiliate marketing conferences, to the UK. Advisor for Bullet Business (Bingo conference) with specific reference to Affiliate Marketing.

Jessica co-produced the first UK affiliate Census with 2007 and worked with to bring about the UK and USA Affiliate Census 2009. In April 2009 was voted number 20 of the top 100 inspirational, influential and interesting people in the online fashion industry
One of the best in the business when it comes to affiliate marketing; Jessica Luthi is trusted by online fashion stores to manage their affiliate marketing campaigns. (Source The Independent)

When not at the computer, Jessica can be found travelling and reading and talking to dead people, may not be as one-sided as one may think. As an avid history buff the quest to find answers about the past is where Jess lives and to quote Sometimes the dead are more interesting then the living, in order to make sense of our present and help predict the future, we need to know and understand what got us here and what makes us tick. Social networking is nothing new, neither are trends and analytics have been around for centuries, the internet is just another way of measuring human behaviour only the data is more accurate.

  Michal Carmi - Founder and CEO of Tripletec Technologies Ltd - The leading solution provider of manpower services in Israel, including recruitment as well as systems and Software Development. Business coaching - providing organizational consultancy for wide variety of companies - from corporations to small social networks startup. An expert in field of marketing campaigns with deep insight of social media and user interface impact. A Member of the Israeli elections management committee, the Israeli Internet Association. IR - Director of Investment and PR. - board member. Managing leading business forums in the Israeli blogsphere. Renowned activist and lecturer for women rights. Board member of leading Israeli NGO and NPO
  Ran Aroussi is an Internet marketing strategist and entrepreneur. He's the co-founder of ClickIM, Israels largest and most reputable school for online marketing and entrepreneurship, where he teaches others how to quit their day jobs and make a living "working" full time online.

Ran expertise expertise include search engines marketing, relationship marketing and Internet business development. He also joint ventures with other companies and individuals to create products that make the task of "making money online" a little bit easier.
  Frank Farbenbloom, Founder and President of Shador Inc, has more than 35 years experience in Exposition and Conference management. He has produced many highly successful events in New York, Washington DC, Miami, Houston, Chicago, Cleveland, Atlanta and other cities in the USA. Mr. Farbenblooms lifelong interest in electronic communication led him to be an early adopter of the Internet as a tool for business. Baltimore Summer Antiques is a major event , now in its 28th year was recently sold by Mr. Farbenbloom.
  Arie Erlich is an experienced Hi Tech and Start Up manager and consultant, in Israel and in Europe - focused on Company Building, Modern marketing tools, Communication methods and Co-operations.
Arie serves as a lecturer in the academy in the fields of: Strategy, Human Recourses, IT-Communication, Managing Tools and Company Building.
  Jivan Manhas is Head of Product, Founder of MediaTrust. As a seasoned executive and an experienced entrepreneur, Mr. Manhas possesses diverse business experience, a fundamental understanding of how to leverage cutting-edge technologies within online media, and valuable strategic and operational experience in creating new ventures. Prior to co-founding Advaliant, Mr. Manhas was a co-founder of a number of Internet consulting companies, including ViaCentrix, Digital Bytes and Consultica.
  Omri Gonen is the Founder and CO-CEO of WeSell, the first and leading Affiliate Network in Israel. Omri is an experienced entrepreneur in the Internet industry and has extensive knowledge and understanding of SEM, Affiliate Marketing and Internet Technologies.
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