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Conference Agenda Day 2 |
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G
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General B
- Beginner I
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Intermediate A
- Advanced
V
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Vendor/Corporate
F
- Forex |
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Tuesday, June
2, 2009 |
8:00am |
Conference Registration Opens |
8:00 -
09:00am |
Breakfast |
9:00 - 10:15am |
Attendees may choose to
attend one of the three sessions offered during this time.
Track 1
SEM Panel: Effective Link Building
I
Links were and are a key component of any SEM activity.
How do you generate back links. How do you value links
strength. How can you increase number of links pointing
at your site. This session will discuss basic and
advanced techniques. New and experienced online
marketers should attend this session.
Moderator:
Elroei Buchman - K Logic
Speakers:
Gilad Sasson, Search Marketer, nekuda
Assaf Shami, Owner of
RankAdvisor.com
Amir Yarkoni, CO-CEO & CO-Founder, easynet
search marketing
Ophir Cohen, CEO,
Compucall Web Marketing
Ofer Dascalu, CEO, WiseImpact
Gary R. Beal, Managing Director,
VanguardSEO
Powered by
Track 2
Buying Media NOT at any cost
V
When John Wanamaker said that he knows that 50% of the
advertising budget does not work but he does not know
which 50%, the Internet was not invented. Buying media
can have a great ROI but can turn to be a disaster. In
the world of direct marketing understanding the dynamics
is crucial for your bottom line. Learn from an expert
coming from one of the biggest media buying company in
the world.
Introduction by:
Ran Regev, Affilicon
Speaker: Tsafrir Peles, Co-CEO, DSNR Media Group
Track 3
Affiliate Copywriting Success
G
Copywriting is a major factor in your success as an Affiliate.
Dr.
Harlan Kilstein will show you how to write copy on your blogs and
websites that get more leads to opt-in and more prospects to
convert. This will be a fast paced workshop showing you what works,
what no longer works, and where Google wants you to go in the
future.
Introduction by:
Itay Paz, Affilicon
Speaker: Dr.
Harlan Kilstein, Internet Marketer
Track 4
Meet the Forex Vendors
F
For the first time a long list of Forex vendors will
introduce themselves, will position their offering and will share
their plans and commercial philosophy. Spend the time at this
session and see if this is the right niche for you to expand your
reach.
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10:00am |
Exhibit Hall Opens |
10:15 - 10:30am |
Coffee Break |
10:30 -
11:30am |
Attendees may choose to
attend one of the three sessions offered during this time.
Track 1
Keynote Speaker
G
(Hebrew)
Introduction by:
Itay Paz, Affilicon
Speaker: Haim
Romano, CEO, ELAL
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11:30 - 11:45pm |
Networking Break |
11:45 -
12:45am |
Attendees may choose to
attend one of the three sessions offered during this time.
Track 1
Why you need to be a good
friend with your affiliate manager
G
Affiliate managers are your representative
at the vendor. While being responsible for setting your
commission structure and your special bonuses and
promotions, the affiliate managers have access to the
vendor resources and they can help you utilize them. The
affiliate managers sits on the entire affiliate data
base and they clearly know what works and what not. You
REALLY want to know this piece of information. Join this
session to learn what really matters and why you need to
be a good friend with your affiliate manager.
Moderator:
Glenn Pagan, SVP Network Sales Media, Trust
Speakers:
Shai Pritz, CEO, Unique Leads
Ryan Sessler, Senior Network Manager, AzoogleAds
Jason Gill - Network Manager, Neverblue
Loren Zimmerman, Affiliate
Manager, Intela
Jimmy Manuel, Affiliate Manager, CX Digital Media
Shay Shevach, Affiliate Director, Rummy Royal
Track 3
Pay-Per-Click Strategies & Tactics
B
PPC campaigns can be very profitable but may provide
negative ROI as well. During this session, we will
discuss the strategies, tactics and some of the most
advanced tools that will help you managing your PPC
campaign. While easy to launch, PPC campaigns require
close monitoring and can gradually be tuned to provide
positive results. The session is aimed at beginners who
either have experienced some PPC campaigns or are about
to launch their first one.
Introduction by: Itay Paz, Affilicon
Speaker: Igal Pines, aka The Millionaire in PJS,
Affiliate Marketer
Track 4
How to build the ultimate Forex Affiliate Site
A
Forex players have their specific desire for
information. The existence of many alternatives support
the demand for affiliates sites with comparison
information. The quality of your site will directly
impact your revenue stream. Attend this session to learn
from others experience.
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12:30 - 14:00pm |
Lunch |
14:00 - 15:00pm |
Attendees may choose to
attend one of the three sessions offered during this time.
Track 1
How to build your
own lists & paid membership sites
B
Thinking on visitors loyalty. Thinking about retention,
thinking about maximizing the value of the traffic
generated- this is the session to be. Any site who is
about content and value should listen and increase the
commercial value of its site.
Introduction by:
Itay Paz, Affilicon
Speaker: Andrea Yager, Internet Marketer,
andreayager.com
Track 2
Stop Hassling Start Working - Time
Management for Working from home (Office)
G
Do you have find yourself doing home tasks such as
grocery shopping, cleaning and taking care of the kids
or just resting while you work at home? Working at home
has to have clear discipline. From proper setting of
your home office through time management and target
setting. This session will provide you with basic tools
to improve your performance while working from home and
not having a boss or time frame to follow.
Introduction by:
Ran Regev, Affilicon
Speaker: Arie Erlich, CEO, edcomglobal
Track 3
Working With Affiliate Networks
G
Selecting, registering and being accept to an Affiliate
Network, especially to international affiliates could be
tricky, sometimes. This session will highlight the
necessary steps an affiliate should go through before
selecting its Affiliate Network. What to look for, how
to get approved, how to evaluate different offers, how
to get better payouts will be some of The questions to
be discussed. A must for the affiliate who consider
working with a network or an affiliate who is not
familiar with affiliate networks.
Introduction by: Udi Netzer, Affilicon
Speaker: Shai Pritz, CEO, Unique Leads
Track 4
Managing Quality Standards in Affiliate Programs
V
How can we improve the program
results by setting and managing quality standards in
Affiliate Programs. We will talk about the quality
parameters that we want to measure and what tools we can
use to improve the quality.
Speaker:
Omri Gonen, co-CEO,
WeSell |
15:00 - 15:15pm |
Networking Break |
15:15 - 16:15pm |
Track 1
Google Slap 2009
G
Google keeps on slapping the internet marketers every
few months. Dr. Harlan Kilstein has access to the inner
world of Google PPC. He will reveal why Google is
slapping (and closing) PPC accounts right and left. He
will show you in an email from Google - why they have
targeted Affiliate marketers AND what you must do to say
in the Affiliate marketing game.
Introduced by:
Itay Paz, Affilicon
Speaker:
Dr. Harlan Kilstein, Internet Marketer
Track 2
Ethical & Legal Issues in Affiliate Marketing
G
Running your affiliation business, like any business
takes some basic legal understanding. This sessions will
be a great introductions for the mandatory legal aspects
you should be familiar with and some legal mines you
have to carefully watch.
Introduction by:
Udi Netzer, Affilicon
Speaker: Daniel Green, Adv., Yigal Arnon & Co., Law
Offices
Track 3
Landing Page Optimization
Professional
A
You are successful in generating massive traffic to your
websites. Can you convert it into sales or leads. This
session will discuss the key elements in developing
optimized landing pages. Listen to Alan Kay - a known
landing page optimization professional
Introduction by:
Ran Regev, Affilicon
Speaker:
Alan Kay,
Internet Marketer |
16:15 - 17:00pm |
Networking & Coffee Break
in the Exhibit Hall |
17:00pm |
Exhibit Hall & Registration Closes |
17:00 - 18:15pm |
Track 1
The Famous Afternoon Closing Panel
G
Closing the 2 condensed days, these panel will
allow you to pose final questions to the experts and get
final advise. Summary and final comments can equip you
with the right tools to either start or boost your
business. Based on previous experience this panel will
summarize the information you have gathered in the
conference and put them in the right perspective.
Moderator:
Itay Paz, Affilicon
Speakers:
Felix Leshno,
Affiliate & Entrepreneur, Net Monster
Sam Michelson,
CEO, Five Blocks Inc., Partner Marketing
Expert
Andrea Yager, Internet Marketer,
andreayager.com
Jivan Manhas,
Founder and Head of Sales
of Advaliant (MediaTrust)
Ran Aroussi,
Internet Marketing Strategist,
ClickIM College
Igal Pines, aka The Millionaire in PJS, Super Affiliate
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18:15 - 18:30pm |
Closing Remarks |
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20:30pm |
Affilicon's Official Party |
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* Sessions will be in English unless stated otherwise
** Agenda & Speakers (including keynote) are subject to changes |
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