Affilicon - International Affiliate Marketing Conference & Exhibition

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Affilicon Conference & Exhibition: June 1-2, 2009, Avenue Convention Center, Airport City, Israel

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Who should attend?
  • Online marketers
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  • SEM/SEO professionals
  • Webmasters/Affiliates
  • Affiliate Programs
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Mashable
 



 


Matan Media
 



 



 

     
   

Conference Agenda Day 2

   
 G  - General   B  - Beginner   I  - Intermediate  A  - Advanced  V  - Vendor/Corporate  F  - Forex
 
Tuesday, June 2, 2009
8:00am Conference Registration Opens
8:00 - 09:00am Breakfast
9:00 - 10:15am

Attendees may choose to attend one of the three sessions offered during this time.

Track 1
SEM Panel: Effective Link Building  I 
Links were and are a key component of any SEM activity. How do you generate back links. How do you value links strength. How can you increase number of links pointing at your site. This session will discuss basic and advanced techniques. New and experienced online marketers should attend this session.

Moderator
: Elroei Buchman - K Logic
Speakers:

Gilad Sasson, Search Marketer, nekuda
Assaf Shami, Owner of RankAdvisor.com
Amir Yarkoni, CO-CEO & CO-Founder, easynet search marketing
Ophir Cohen, CEO, Compucall Web Marketing
Ofer Dascalu, CEO, WiseImpact
Gary R. Beal, Managing Director, VanguardSEO

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Track 2
Buying Media NOT at any cost  V
When John Wanamaker said that he knows that 50% of the advertising budget does not work but he does not know which 50%, the Internet was not invented. Buying media can have a great ROI but can turn to be a disaster. In the world of direct marketing understanding the dynamics is crucial for your bottom line. Learn from an expert coming from one of the biggest media buying company in the world.

Introduction by: Ran Regev, Affilicon
Speaker:  Tsafrir Peles, Co-CEO, DSNR Media Group

 
Track 3
Affiliate Copywriting Success  G 
Copywriting is a major factor in your success as an Affiliate. Dr. Harlan Kilstein will show you how to write copy on your blogs and websites that get more leads to opt-in and more prospects to convert. This will be a fast paced workshop showing you what works, what no longer works, and where Google wants you to go in the future.
 
Introduction by: Itay Paz, Affilicon
Speaker:
Dr. Harlan Kilstein, Internet Marketer

Track 4
Meet the Forex Vendors
 F 
For the first time a long list of Forex vendors will introduce themselves, will position their offering and will share their plans and commercial philosophy. Spend the time at this session and see if this is the right niche for you to expand your reach.

 
10:00am Exhibit Hall Opens
10:15 - 10:30am Coffee Break
10:30 - 11:30am

Attendees may choose to attend one of the three sessions offered during this time.

Track 1
Keynote Speaker  G  (Hebrew)

Introduction by: Itay Paz, Affilicon
Speaker:
Haim Romano, CEO, ELAL

11:30 - 11:45pm Networking Break
11:45 - 12:45am

Attendees may choose to attend one of the three sessions offered during this time.

Track 1
Why you need to be a good friend with your affiliate manager  G 
Affiliate managers are your representative at the vendor. While being responsible for setting your commission structure and your special bonuses and promotions, the affiliate managers have access to the vendor resources and they can help you utilize them. The affiliate managers sits on the entire affiliate data base and they clearly know what works and what not. You REALLY want to know this piece of information. Join this session to learn what really matters and why you need to be a good friend with your affiliate manager.

Moderator: Glenn Pagan, SVP Network Sales Media, Trust
Speakers:
Shai Pritz, CEO, Unique Leads
Ryan Sessler, Senior Network Manager, AzoogleAds
Jason Gill - Network Manager, Neverblue
Loren Zimmerman, Affiliate Manager, Intela
Jimmy Manuel, Affiliate Manager, CX Digital Media

Shay Shevach, Affiliate Director, Rummy Royal

Track 3
Pay-Per-Click Strategies & Tactics  B 
PPC campaigns can be very profitable but may provide negative ROI as well. During this session, we will discuss the strategies, tactics and some of the most advanced tools that will help you managing your PPC campaign. While easy to launch, PPC campaigns require close monitoring and can gradually be tuned to provide positive results. The session is aimed at beginners who either have experienced some PPC campaigns or are about to launch their first one.

Introduction by: Itay Paz, Affilicon
Speaker: Igal Pines, aka The Millionaire in PJS, Affiliate Marketer

Track 4
How to build the ultimate Forex Affiliate Site
 A 
Forex players have their specific desire for information. The existence of many alternatives support the demand for affiliates sites with comparison information. The quality of your site will directly impact your revenue stream. Attend this session to learn from others experience.
 

12:30 - 14:00pm Lunch
14:00 - 15:00pm

Attendees may choose to attend one of the three sessions offered during this time.

Track 1
How to build your own lists & paid membership sites  B 
Thinking on visitors loyalty. Thinking about retention, thinking about maximizing the value of the traffic generated- this is the session to be. Any site who is about content and value should listen and increase the commercial value of its site.

Introduction by: 
Itay Paz, Affilicon
Speaker:  Andrea Yager, Internet Marketer
, andreayager.com


Track 2
Stop Hassling Start Working - Time Management for Working from  home (Office)  G 
Do you have find yourself doing home tasks such as grocery shopping, cleaning and taking care of the kids or just resting while you work at home? Working at home has to have clear discipline. From proper setting of your home office through time management and target setting. This session will provide you with basic tools to improve your performance while working from home and not having a boss or time frame to follow.

Introduction by: Ran Regev, Affilicon
Speaker: Arie Erlich, CEO, edcomglobal


Track 3
Working With Affiliate Networks  G 
Selecting, registering and being accept to an Affiliate Network, especially to international affiliates could be tricky, sometimes. This session will highlight the necessary steps an affiliate should go through before selecting its Affiliate Network. What to look for, how to get approved, how to evaluate different offers, how to get better payouts will be some of The questions to be discussed. A must for the affiliate who consider working with a network or an affiliate who is not familiar with affiliate networks.

Introduction by: Udi Netzer, Affilicon
Speaker:  Shai Pritz, CEO, Unique Leads

Track 4
Managing Quality Standards in Affiliate Programs
 V  
How can we improve the program results by setting and managing quality standards in Affiliate Programs. We will talk about the quality parameters that we want to measure and what tools we can use to improve the quality.

Speaker:  Omri Gonen, co-CEO, WeSell

15:00 - 15:15pm

Networking Break

15:15 - 16:15pm Track 1
Google Slap 2009  G 
Google keeps on slapping the internet marketers every few months. Dr. Harlan Kilstein has access to the inner world of Google PPC. He will reveal why Google is slapping (and closing) PPC accounts right and left. He will show you in an email from Google - why they have targeted Affiliate marketers AND what you must do to say in the Affiliate marketing game.

Introduced by: Itay Paz, Affilicon
Speaker: Dr. Harlan Kilstein, Internet Marketer

Track 2
Ethical & Legal Issues in Affiliate Marketing  G 
Running your affiliation business, like any business takes some basic legal understanding. This sessions will be a great introductions for the mandatory legal aspects you should be familiar with and some legal mines you have to carefully watch.
Introduction by: Udi Netzer, Affilicon
Speaker: Daniel Green, Adv., Yigal Arnon & Co., Law Offices


Track 3
Landing Page Optimization Professional  A 
You are successful in generating massive traffic to your websites. Can you convert it into sales or leads. This session will discuss the key elements in developing optimized landing pages. Listen to Alan Kay - a known landing page optimization professional

Introduction by: Ran Regev, Affilicon
Speaker:
Alan Kay, Internet Marketer
16:15 - 17:00pm

Networking & Coffee Break in the Exhibit Hall

17:00pm

Exhibit Hall & Registration Closes

17:00 - 18:15pm Track 1
The Famous Afternoon Closing Panel  G 
Closing the 2 condensed days, these panel will allow you to pose final questions to the experts and get final advise. Summary and final comments can equip you with the right tools to either start or boost your business. Based on previous experience this panel will summarize the information you have gathered in the conference and put them in the right perspective.

Moderator
: Itay Paz, Affilicon
Speakers:
Felix Leshno, Affiliate & Entrepreneur, Net Monster
Sam Michelson, CEO, Five Blocks Inc., Partner Marketing Expert
Andrea Yager, Internet Marketer, andreayager.com
Jivan Manhas, Founder and Head of Sales of Advaliant (MediaTrust)
Ran Aroussi, Internet Marketing Strategist, ClickIM College
Igal Pines, aka The Millionaire in PJS, Super Affiliate
 
18:15 - 18:30pm Closing Remarks - -
20:30pm Affilicon's Official Party
 

* Sessions will be in English unless stated otherwise
** Agenda & Speakers (including keynote) are subject to changes


     
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